2024 Transformation Challenge
New You Plan £52,000 Cash Prize Transformation Challenge

New You Plan £52,000 Cash Prize Transformation Challenge

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Are you ready to make 2024 the year of MORE?! Get all the details of our BIGGEST EVER giveaway, with our £52,000 cash prize Transformation Challenge.

More… Motivation
More… Opportunity
More… Reason to take part
More… Enjoyment in life

And this also means MORE giving back with our £52,000 cash prize Transformation Challenge.

Here’s everything you need to know in order to make 2024 your year of more…

At The New You Plan, we believe in the power of transformation – not just physical, but a holistic journey that encompasses mind, body, and soul. To kickstart an extraordinary year ahead, we’re thrilled to announce our much-anticipated 2024 Transformation Challenge, with an astounding £52,000 in cash prizes!

Why Join The New You Plan’s Transformation Challenge?

Embarking on a transformative journey is not just about shedding pounds; it’s about discovering the best version of yourself. Our Transformation Challenge is designed to inspire and reward those committed to positive change. Whether you’re starting your weight loss journey, reclaiming your health, embracing a new mindset, or maintaining your weight loss, this challenge is your chance to shine!

Cash Prizes Galore – £52,000 Up for Grabs!

This year, we’re giving away 52K in cash. £7,000 cash will be won every 2 months for our absolute favourite glow-ups! One overall winner will WIN £3000 cash and 4 more customers will each WIN £1000. And the grand finale? An epic £10,000 cash prize for one overall winner! Plus, if you’re a runner-up sharing your story, you’re in for a treat with thousands of pounds worth of awesome products!

Here’s what some of our previous winners had to say…

  • “Losing 7.5 stone* has given me more energy and more motivation. I want to do more things. I’m out more with the kids. My knees don’t hurt walking up stairs anymore and I’m not out of breath. It’s given me a new lease of life.” Joanne lost 7.5st & won £1000 cash.
  • “I joined the Transformation Challenge because the number of comments I was getting was so inspiring. I was being told I looked 10 years younger and that I looked completely different. I kept on track and stayed focused as I could see the weight dropping off me. This pushed me to carry on and it sent me into determination mode.” – Leah lost 3st 10lbs* & won £1000 cash.
  • So the plan has given me my life back. My health has just improved so dramatically in such a short time. It’s unexplainable how amazing this plan is, if I’m honest. I mean, I’ve never ever done anything like this before and had such amazing results. And it’s just incredible.” – Dionne lost 7st 2lbs* & won £1000 cash

Customers can enter any or ALL of the following challenges:

  • Jan & Feb: New Year, New You (submit by 29th Feb)
  • Mar & Apr: Ready for Spring (submit by 30th April) 
  • May & June: Summer is Coming (submit by 30th June)
  • July & Aug: Summer Slim Down (submit by 31st Aug)
  • Sept & Oct: Fall Focus (submit by 31st Oct)
  • Nov & Dec: End 2024 strong (submit by 31st Dec)

If you are just starting your weight loss journey now, or you still have a good amount of weight to lose, you might find that your best chance at winning is around summer time. However, that doesn’t mean you can’t enter before then, as customers can win multiple times! Plus, entering each time will keep you motivated and on track to achieving your goal. And, if you are already at your goal and maintaining your weight loss, you can enter too! 

It’s free to enter, you can join at any time and you can submit every 2 months, if you wish. With winners announced 6 times a year and 5 prizes each time, that means you have 30 chances to WIN a share of £42,000. And don’t forget about our £10,000 grand finale in December 2024, in which the overall winner of the year will walk away with £10k cash.

How You Can Enter…It’s Super Simple and FREE!

You can achieve whatever goal you have thanks to our nutritionally complete weight loss products and superstar support from New You. You can enter our 2024 Transformation Challenge at any point in your journey.

All you need to do is take a clear full length photo holding this or any previous ‘I AM IN’ poster to be considered. I AM IN photos taken in 2023 can also be submitted for this challenge, for customers who are continuing their weight loss journeys.

When you are ready to submit, take your after photo with either the ‘IN PROGRESS’ poster (if you are not at your goal) or ‘I DID IT’ poster (if you have reached your goal or are maintaining). You can easily submit your photos online here. Alternatively, email both photos to [email protected]. If you prefer to keep your before photo and submit your before and after photos together that is no problem.

You can join the competition at any time but the sooner you do, the better chance you will have of creating the WOW transformation that could win you a share of that £52,000 cash prize!

Are You Ready to Embrace the New You?

The New You Plan’s 2024 Transformation Challenge is not just a contest; it’s a commitment to becoming the best version of yourself. With a generous cash prize pool, community support, and the chance to redefine your life, there’s no better time to embark on this transformative journey.


  1. You must be over 18 years of age
  2. The Challenge will run from 1st January 2024 – 31st December 2024. Submission deadlines are: 29th Feb, 30th April, 30th June, 31st Aug, 31st Oct, 31st Dec.
  3. You must be holding the I AM IN poster in your before photo (or any previous I AM IN Poster) to be considered. If you photoshop the poster onto the photo, unfortunately it will not be accepted.
  4. You must be holding this new IN PROGRESS or I DID IT poster in your after photo to be considered. If you photoshop the poster on, unfortunately it will not be accepted.
  5. You must submit your transformation story along with your photos online here. Alternatively, you can email them to [email protected] by the date of closing. 
  6. The winners of the challenges will be announced within 7-10 days of the bi-monthly challenge ending.
  7. You can enter as many times as you wish with the same story, you can use updated photos with the poster if your transformation has continued.
  8. The winners of the challenge will be chosen by our expert New You Plan panel, including an independent adjudicator to ensure the fairness of the challenges (more details available on request).
  9. In the unlikely event that we do not have any entries for the bi-month, we have the right to forfeit the prizes for that bi-month.
  10. If there are not enough entries which meet our criteria, the judges will decide whether; 1) This will be divided between other entries that we deem worthy, or whether; 2) This will be rolled over to the following challenge, increasing the cash prize amount for that category.
  11. If you are chosen as a challenge winner you must agree to a second set of terms and conditions that will allow The New You Plan to use your written content and images for marketing purposes.
  12. Should a challenge applicant be found to be in breach of any New You policies, The New You Plan reserves the right to disqualify the individual(s) and any prizes or titles will be void.
  13. When you sign up and/or submit your photos, you are opting in to receive emails from The New You Plan.
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